3 Beautiful Rituals To Deepen Your Gratitude

We constantly hear how important it is to be grateful, to express thanks, and to let others know how much we appreciate them, but how often are we really tending to the moment-to-moment practice of our gratitude?

Today, I’m excited to share with you 3 special ways to express gratitude in very simple and accessible ways. 

Three Wonderful Things

In the Certification course I recently completed through the University of Pennsylvania, one of the most impactful practices that was shown to increase well-being was expressing Three Wonderful Things that happened that day, how each came to be, and what you are most grateful for about each blessing. I’ve found the best way to record these reflections is as part of a journaling practice in the evening, but you can experiment and find what works for you. Typically, a new practice like this will be much easier to maintain if you add it onto something you’re already doing habitually on a daily basis!

Gratitude Cards 

Send thank-you notes - handwritten, or via Paperless Post (www.paperlesspost.com). I recently set the intention of sending out handwritten thank-you cards via snail mail but realized that my aversion to standing in the post office line was preventing me from taking action in actually writing and sending them! I discovered a beautiful template for a thank you card from Rifle Paper Co. on Paperless Post, and decided to send a round to all of the guests that I’ve had on my podcast for the upcoming season! It was super easy because the delivery is gorgeous, and it still holds that element of surprise and delight for the recipient and creativity for the sender. Also, the gratitude feels amplified when your recipients respond virtually with a thank you or a little personal note in return! 

Eye Contact & Verbal Thanks 

This practice is more of an intentional, present-moment experience of awareness for those around us. Try this: everywhere you go for the next two full days, everytime you say “thank you,” take a breath, make eye contact with the person, and really deeply and authentically EXPRESS your “thank you,” instead of making it a formality to just fly through before you’re on to the next thing. Bonus points if you also share a kind reflection with the person who did something kind for you, or let them know why it was so meaningful or supportive that they did that thing for you.

What are your favorite ways to express gratitude?

I’d love to hear from you in the comments so we can share and swap ideas to deepen and express our gratitude! 

Love + Light, 


How NOT To Sabotage Your Success By Overcoming These 5 Thinking Traps of Entrepreneurship

I am SO delighted to share that a NEW SEASON of the Sexy Soulful Success podcast is HERE!!!! 

I have been very intentional this season about curating an exceptional lineup of guests who are experts in their fields, and who have super valuable lessons and insights to share, and I sincerely hope you LOVE each episode and tune in weekly over the next few months to join the conversation and get inspired with us :) 

We're kicking off this season with Tiffany Toombs, a mindset coach who specializes in NLP (neuro linguistics programming)!

We spoke about mastering your mindset for success in today's episode, and I hope you'll tune in and listen to gather some valuable insights, perspective shifts, and more resources to support you on your journey.

For the past few months, I've been studying to earn a Certificate in Positive Psychology through The University of Pennsylvania, under the field's founding teachers and professionals. I've been learning SO MUCH, and have already started implementing new and improved ways of serving my clients in The Business Alchemy CircleSoulful Leadership Mastermind, & Soulful Success Sisterhood

Today, I'd love to share with you a few simple ways to identify and overcome negative (unhelpful) thought patterns when they arise. 

There are 5 major "thinking traps" cited in the work of Dr. Karen Reivich & Dr. Andrew Shatte, Resilience researchers at UPenn.

They are...

The 5 Thinking Traps of Entrepreneurship.png

ME Thinking //  Believing you are the sole cause of every setback and problem, and that you are likely causing a lot of harm to others. When you're in this trap, you tend to experience a lot of guilt and sadness. 

THEM Thinking // Believing that other people or circumstance are the sole cause of your setbacks or problems. When you're habitually falling into the trap of "them" thinking (blaming others or circumstances) for the problems you're confronting, you're likely to be over experiencing the emotion of anger. 

Catastrophizing // Wasting critical energy ruminating on the irrational worst-case outcomes of a situation, which blocks you from taking action to address the challenge. You're overestimating the threat and underestimating your own resources to cope or navigate the challenge at hand successfully. You'll likely experience agitation, anxiety, and not really engaging in a productive way with the situation at hand.

Mindreading // Assuming you know what another person is thinking or expecting another person to know what you're thinking (usually assuming that something negative is being thought/perceived). We tend not to ask questions or communicate well because we already think we know with 100% certainty what is going on in someone else's mind, so this is very harmful for relationships.

Helplessness //  Believing that the negative event is going to impact ALL areas of your life, and that you have no control. in this thinking trap, you believe that bad things are here to stay, and there's nothing you can do about it. When we're caught in this thinking trap, we'll feel stuck, passive, hopeless, ready to give up, withdrawn, depleted, and as if we don't have the energy to figure out solutions.

Take a moment to pause and reflect.

Which thinking trap is YOUR go-to during times of stress or challenge? 

Here are three simple prompts to break the hold of any of the above 5 thinking traps:

"A better way of seeing this is..."

"If x happens, then I will y, and I'll develop the plan."

"That's not true because..."

Copy + paste these 3 prompts into a note on your phone. 

Then, the next time you find yourself in one of these thinking traps, pull up the note and work through each of them to support yourself in coming back to a state of proactive + positive thinking to move forward!  

To share how this message has resonated with you, please send me a direct message or tag me in your share on Instagram @emilycasseloffical. And, as always, feel free to forward this message to others you feel would benefit from hearing it.

In Love + Sisterhood, 


7 Steps To Social Media Proof Your Business with An E-mail List

7 Steps To Social Media Proof Your Business with An E-mail List

After FB & IG were down for hours yesterday, it had me thinking that I needed to share something REALLY important with you this morning that just might save your business.

I know how tempting it can be to throw all of our resources into growing our social media following, becoming obsessed with engagement stats and the number of followers.

BUT, unfortunately, all of that could vanish in a second, and I want to make sure your business still exists and stays strong, even without it. 

Because we don't "own" our social media following, it makes it that much more important that you focus on growing your e-mail list as well.

For a while, I thought e-mail marketing was outdated and people were spending less time reading e-mails in their inboxes...

But actually, I discovered I was wrong about that, so I want to help you get clear on your next steps, whether you already have an e-mail list growing, or whether you need to get started setting one up.

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The Genius Of The Unknown

The Genius Of The Unknown

What would be possible if you felt totally comfortable with the idea of letting go of control & not knowing what was next?

This is the question I've been asking myself a LOT lately, as I've been taking steps toward creating a 4-month plan for adventures that will take me across the globe.

I'm so in love with Charleston, where I've been living for the past 2 years (and some change), and will be returning permanently in the fall.

But when I first started my business, a big part of my vision & "why" was weaving in travel, and I've built my business to be virtual, with the intention to work from anywhere. 

When I checked in with myself recently, that still felt true, and I noticed a deep longing for adventure, and new energy, people, & places.

My intuition was a big YES to putting my belongings in storage, packing up my car (and my pup) and hitting the road to serve more women entrepreneurs through workshops, retreats, on-site business accelerators, & virtual private coaching. 

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Your work + business as a vessel for doing good

Your work + business as a vessel for doing good

Something I've felt super present to lately is the ability for our work (and our lives) to be a vessel for doing good.

I know that if you've invited me into your inbox, then you're likely a woman on a mission to leave this world better than she found it. 

...Have I mentioned that I ADORE you for that, sister? Thank you!

Like most of my clients, you probably need to hear today's reminder, which is this:

The world needs your medicine.

I've noticed that we each carry in our souls a unique medicine, which is sort of a mish-mosh of our strengths, talents, purpose, desires, essence, experiences, & mission.

This medicine we hold creates our impact in the world. 

But before we can dish it out to all the people who need it from us, we have to first receive it ourselves, so that it becomes activated through us. 

The awesome thing about your unique medicine is that it can only be received by the people who need it & who you're meant to serve (some people might call this a "soul contract").

For those people whose souls need to be activated by your soul, it's critical that you do the thing you're feeling called to do.

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